Our Services

Campaign Strategy & Management

Our approach has been honed over twenty years in the trenches of hard-fought campaigns. We will provide you with:

  • Provide full district and voter analysis to inform campaign plan, message development, and targeting.

  • The campaign plan creates a structure around your campaign, including timelines and critical deadlines for fundraising, message development, and voter contact.

  • In-depth research and investigation to uncover vulnerabilities.

  • Raising funds is the cornerstone of the campaign, and not only funds critical voter outreach but also demonstrates your support's depth and breadth.

  • Endorsements add credibility to candidates. The popularity of known individuals and organizations helps persuade voters to support a candidate.

  • Your marketing materials tell voters who you are and what you stand for. Quality in presentation implies quality in content.

  • Direct person-to-person contact is the most effective tactic to persuade voters.

Too often, candidates mistake activity for effective action. They find themselves losing on election night and never saw it coming. They are exhausted from all their work; everyone they knew was voting for them, and they had the most yard signs, yet they still lost.

Worse yet, some candidates win their election, don’t face a serious opponent for years, and then suddenly face a serious opponent in the primary or general election. These candidates rely on outdated tactics and have failed to adapt to the ever-changing political environment.

BDT Strategies believes victory demands a data-driven approach, message discipline, and direct voter contact. We bring a wealth of experience and knowledge about winning campaigns and the political landscape. By working with us, the candidate benefits from over twenty years of experience in campaigns and strategy. We will effectively guide your campaign from filing to victory. We will keep you focused on only the most important aspects of your campaign, avoid distractions, and expertly handle the rest for you. Candidates benefit from a network of contacts to handle every aspect of your campaign, including campaign finance reporting, website, campaign materials, targeting, direct mail, digital marketing, polling, and phone and text messages. This allows candidates to stretch their resources and maximize their most important asset – time.

Advocacy

I have worked on both sides of the dais for over twenty years, so I deeply understand the political process. My understanding of the complex public policy-making process gives our clients the edge regarding changing policy.

I know how to navigate the system and will craft a unique strategy to fit your needs. My unique mix of politics and policy, plus my relationships in Idaho’s local and state governments, means I can tackle almost any issue. I can draft legislation or ordinances, build a coalition of stakeholders to testify at public hearings, meet directly with decision-makers, become an expert on clients’ key issues, prepare background material, and articulate complex issues in a way the public can easily understand.

With a pragmatic approach, message discipline, and discretion, any issue or situation can be successfully resolved and turn into a win.